Hugh MacLeod is a cartoonist and professional blogger, known for his ideas about how "Web 2.0" affects advertising and marketing. His basic mantra about blog marketing is "Blogs are a good way to make things happen indirectly," a point lost on many corporate types. After a decade of working as an advertising copywriter, Hugh started blogging at gapingvoid.com in 2001. He first started off just publishing his cartoons, but as time wore on he started blogging about his other main interest i.e. marketing. Since 2006 he has been constantly engaged as a public speaker, giving talks in both Europe and the US, talking about Web 2.0 and the ramifications it has on business.
Hugh MacLeod's "Gaping Void" Blog
In the last couple of months I've been getting increasingly aware of "Cloud
Thinking." It's seriously interesting to me. As far as I can tell, all three
of the big tech companies I know best, Microsoft, Sun and Dell, seem to be
betting a lot of their future on The Cloud. It was even just announced
recently that Dell was applying to trademark the term, "Cloud Computing".
Microsoft is now seriously planning for the post-Windows era, and you guessed
it, The Cloud features heavily.
About a year ago, I was at a geek breakfast in London with Steve Clayton and
some other folk, including a few people from Microsoft.
Steve and some other geeks were talking about "The Cloud". At the time Steve
was making the transition from working in the UK Partner... (more)
Hugh MacLeod is a cartoonist and professional blogger, known for his ideas about how "Web 2.0" affects advertising and marketing. His basic mantra about blog marketing is "Blogs are a good way to make things happen indirectly," a point lost on many corporate types. After a decade of working as an advertising copywriter, Hugh started blogging at 
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